Hey! 
I’m Allie.
I’m Allie—founder of The Fitness Life and coach to women who are done with the all-or-nothing fitness game. I’ve been a personal trainer for 10+ years. Believe it or not, I wasn't always like this - I LOVED Oreos for breakfast! I mean I wouldn't hate it even now.. I've gone through 3 BIG phases in life to get where I am now - Sustaining a badass, confident, balanced life. Martini's included! 
phase 1 - out run my diet
I thought that losing weight and getting fit meant spending hours doing cardio. No matter how much you ate, if you burned more than you ate - you'd look fit! 
Nope! I was what the industry calls "skinny fat." Weird, Oreos and pizza don't build muscle to create a 'toned' body! I was sure it would. Luckily I was young, otherwise, all the running I did would have forced me into hip and knee replacements. I mean it when I say I love food. And I mean it when I tried to out run my bad diet. I didn't hold back - I was running up to 4 miles a day! 
Ok, still not happy. 
Running was a coping mechanism for my depression, but when I used it to out run my TERRIBLE diet - I fell into a greater depressed state. So why not get rid of food, and keep running! That'll make me happy right? 
nope - now really depressed and looked sick
phase 2 - go extremely strict
I started out with a healthy approach and did a 6 week challenge. Nothing crazy, learned to track my food. Cut back on running and had my boyfriend teach me how to lift (wanted muscles!). 
then I competed...
I saw results with the 6 week challenge and was feeling a lot better about myself. The small sacrifices were worth it to look the way I did! 

So when someone suggested bodybuilding competitions, I said sure! I wanted to be ripped and competitors are ripped! 

My coach put me on a very boring meal plan - at one point I was eating plain tilapia at 10 am! I was lifting 6 days a week, doing 30 mins of cardio every day, and had a long list of foods I could NOT have - condiments, alcohol, butter, oils, bread, I had to control every aspect of what went onto my plate.. 
I couldn't eat out. If I went to a restaurant, I took my own food or I didn't eat at all. Which put a quick stop to having any social life
were the trophies worth it?
First 2 shows, I won! Followed by more trophies! I even went to a national show in New Jersey to compete with the pros!

It was awesome! I felt on top of the world. Until I didn't...

In 2014 I went to New Jersey at 9% body fat. The competition was tough! These girls were HUGE and even leaner than I was! I got on stage, strutting my stuff, and didn't even get a side glance from the judges.

ALLLLLLLL that work and have a single digit body fat for nothing!
I was a wreck. 

Depressed.

Lost.
Competing and being really lean didn't make me any happier. I missed living life!

What the hell was I suppose to do?! I was stuck between my two phases of fitness. 

1) Doing a lot of cardio and being skinny fat.
2) Tracking every ounce of food, lifting 6x a week, and having no social life. 

I wanted to be happy
I wanted to be strong.
I wanted to be confident.
I wanted to be fit and have a life!

The fitness life was created
I needed to find middle ground. 

So I created The Fitness Life—a lifestyle where women know how to lift heavy, build confidence, and finally stop the yo-yo program of restriction, burnout, and quitting.

I’ve been through it all, and now? 

I deadlift heavy, eat red velvet cake, eat the damn chocolate chip cookies and help women transform how they see their bodies and their worth. 
I believe you don’t have to track forever, give up wine nights, or train like a 25-year-old athlete to get strong and feel incredible.

If you’re ready to feel like yourself again and want a coach who actually coaches—I’m your girl. Let do this badass!
a real life.
sustainable.
zero BS.
Hey! I’m Allie.
I’m Allie—founder of The Fitness Life and coach women who are done with the all-or-nothing fitness game. I’ve been a personal trainer for 10+ years. Believe it or not, I wasn't always like this - I would eat a sleeve of Oreos for breakfast! I've gone through 3 BIG phases in life to get where I am now - Sustaining a badass, confident, balanced life. Martini's & happy hour included! 
phase 1 - out run my diet
I thought that losing weight and getting fit meant spending hours doing cardio. No matter how much you ate, if you burned more than you ate - you'd look fit! 
Nope! I was what the industry calls "skinny fat." Weird, Oreos and pizza don't build muscle to create a 'toned' body! I was sure it would. Luckily I was young, otherwise, all the running I did would have forced me into hip and knee replacements. I mean it when I say I love food. And I mean it when I tried to out run my bad diet. I didn't hold back - I was running up to 4 miles a day! 
Ok, still not happy. 
Running was a coping mechanism for my depression, but when I used it to out run my TERRIBLE diet - I fell into a greater depressed state. So why not get rid of food, and keep running! That'll make me happy right? 
nope - now really depressed and looked sick
phase 2 - go extremely strict
I started out with a healthy approach and did a 6 week challenge. Nothing crazy, learned to track my food. Cut back on running and had my boyfriend teach me how to lift (wanted muscles!). 
then I competed...
I saw results with the 6 week challenge and was feeling a lot better about myself. The small sacrifices were worth it to look the way I did! 

So when someone suggested bodybuilding competitions, I said sure! I wanted to be ripped and competitors are ripped! 

My coach put me on a very boring meal plan - at one point I was eating plain tilapia at 10 am! I was lifting 6 days a week, doing 30 mins of cardio every day, and had a long list of foods I could NOT have - condiments, alcohol, butter, oils, bread, I had to control every aspect of what went onto my plate.. 
I couldn't eat out. If I went to a restaurant, I took my own food or I didn't eat at all. Which put a quick stop to having any social life
were the trophies worth it?
First 2 shows, I won! Followed by more trophies! I even went to a national show in New Jersey to compete with the pros!

It was awesome! I felt on top of the world. Until I didn't...

In 2014 I went to New Jersey at 9% body fat. The competition was tough! These girls were HUGE and even leaner than I was! I got on stage, strutting my stuff, and didn't even get a side glance from the judges.

ALLLLLLLL that work and have a single digit body fat for nothing!
I was a wreck. 

Depressed.

Lost.
Competing and being really lean didn't make me any happier. I missed living life!

What the hell was I suppose to do?! I was stuck between my two phases of fitness. 

1) Doing a lot of cardio and being skinny fat.
2) Tracking every ounce of food, lifting 6x a week, and having no social life. 

I wanted to be happy
I wanted to be strong.
I wanted to be confident.
I wanted to be fit and have a life!

The fitness life was created
I needed to find middle ground. 

So I created The Fitness Life—a lifestyle where women know how to lift heavy, build confidence, and finally stop the yo-yo program of restriction, burnout, and quitting.

I’ve been through it all, and now? 

I deadlift heavy, eat red velvet cake, eat the damn chocolate chip cookies and help women transform how they see their bodies and their worth. 


I believe you don’t have to track forever, give up wine nights, or train like a 25-year-old athlete to get strong and feel incredible.

If you’re ready to feel like yourself again and want a coach who actually coaches—I’m your girl. Let do this badass!
a real life.
sustainable.
zero BS.
CUSTOM JAVASCRIPT / HTML
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I have made great progress with the workouts in the app. I feel stronger and I "look better naked", lol. It takes the guesswork out of making sure I don't neglect any muscle groups, and workouts change just often enough to keep things interesting- gives me time to set a sort of baseline for the exercises and see if I can improve each of them over the cycle.
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The app membership has completely changed my workouts! I love having them pre-planned and I LOVE having the videos to help me with good/bad form  

 Ready to stop starting over every Monday?